Hi. I'm Chris.

Welcome to my site. I document my adventures in entrepreneurship, sales, and personal branding. Hope you have a nice stay and subscribe to my newsletter!

Ep. 68 – Authenticity in Personal Branding and Growing Your Business Through Referrals with Amy Blaschka and Chris Spurvey

Ep. 68 – Authenticity in Personal Branding and Growing Your Business Through Referrals with Amy Blaschka and Chris Spurvey

“…I believe that what you see is what you get, or at least it should be. With Amy, you may find out some dirt about Amy – nobody’s perfect. I’m OK putting myself out there, because when I’ve done that, at least on LinkedIn, people come forward. They connect with that.
They understand that as much as you want to put this beautiful, dazzling, perfect image out there, none of us are perfect – and that’s OK. That’s OK.”

Watch the video:

Share this episode!

Ep-68-Amy-Blaschka.png

Today my very special guest is Amy Blaschka. Amy is a branding and positioning expert who creates highly engaging content for her clients.

She helps companies, as well as career professionals, position themselves for success. She helps her clients transform the way they communicate and connect.

In this episode we talked about about personal branding and the value of genuine relationships that lead to referrals. If you want to learn how to grow your business through these channels, click the play button above and enjoy.

Take your relationships offline

“You’re in sales, we’re all in sales. It’s really about relationships. Even though we all had very strong virtual relationships, there’s nothing like meeting face-to-face. There’s nothing like spending time together in person.”

On putting yourself out there

"That was about the time that LinkedIn came forward and offered the ability to write. At first it was more cathartic. It was, I’m going through this, I don’t know, did anybody even read it? I’m putting it out there – who will even see this?

But over time, I realized it was a way to connect with people. That there were folks out there that would read something and it would resonate with them."

What do you write about?          

“I tend to write the way I speak. Very conversational, and I try to pick themes that are personal to me because I think it’s best when you write about something that is meaningful to you.

I mean, I can write about anything, but really, it’s going to be more meaningful if it’s something that’s personal.

A lot of folks shy away from that, but I believe that what you see is what you get, or at least it should be. With Amy, you may find out some dirt about Amy – nobody’s perfect. I’m OK putting myself out there because when I’ve done that, at least on LinkedIn, people come forward. They connect with that. They understand that as much as you want to put this beautiful, dazzling, perfect image out there, none of us are perfect – and that’s OK. That’s OK.”

Amy’s ideal client

"I would say somebody that has a good idea of who they are and what they want to be, but they’re having trouble articulating that."

 

Mentions

Connect with Amy Blaschka on LinkedIn and Twitter.

Visit Amy’s website https://www.rbpconsulting.org/

Check out More Intuitive

Ep. 69 - Overcoming the Leadership Gap with Lolly Daskal, It's Time to Sell with Chris Spurvey

Ep. 69 - Overcoming the Leadership Gap with Lolly Daskal, It's Time to Sell with Chris Spurvey

Ep. 67 - Redefining Networking with Janet M Benedict, The Canadian Networker

Ep. 67 - Redefining Networking with Janet M Benedict, The Canadian Networker