chris-spurvey-home-2017-63.jpg

Hi. I'm Chris.

Welcome to my site. I document my adventures in entrepreneurship, sales, and personal branding. Hope you have a nice stay and subscribe to my newsletter!

It's Time To Sell: Fireside chat with Jim Murray

It's Time To Sell: Fireside chat with Jim Murray

29.png

Marketing Basics for Small and Medium-sized Businesses with Jim Murray

In this fireside chat I interview a great gentleman from Toronto, Canada, a guy who I met about a year ago through LinkedIn – his name is Jim Murray. Jim is a freelance creative guy who does a ton of work in the writing space.

Jim works with Small to Medium Sized Enterprises to create strong strategic focus, brand identity and communications programs that make them look as professional as they can in a highly competitive world.

There’s a lot of golden nuggets in this episode, so I hope you enjoy it.

Please Share


Click to Tweet

“Tell me about your business and I’ll tell you what you need to do.” @jimbobmur on #ItsTimeToSell http://bit.ly/28UgQLp #entrepreneur

“There’s only one job on the planet – it’s selling.” #ItsTimeToSell with @jimbobmur http://bit.ly/28UgQLp #sales #entrepreneur

“80% of the time, it’s just the hardworking stuff that sells.” #ItsTimeToSell with @jimbobmur http://bit.ly/28UgQLp

“I write about stuff that I know.” #ContentMarketing #DigitalMarketing #ItsTimeToSell with @jimbobmur http://bit.ly/28UgQLp

“When you know that you’re writing something that means something to you – that’s all that really matters.” http://bit.ly/28UgQLp

“People have more on their minds than reading your content.” #ContentMarketing #ItsTimeToSell with @jimbobmur http://bit.ly/28UgQLp

Show notes

[04:45] Jim’s background

[08:36] Publishing on LinkedIn

[22:14] The only job on the planet

[27:33] Sales tactics

[29:20] The psychology of human beings

[36:30] Jim’s sales process

[38:55] Hiring freelancers vs agencies

[41:00] Content marketing

[44:42] What to write about

[46:12] Writing to educate others

[56:50] Digital Marketing

[58:50] Merchandise your story

Mentions

 selltobuyerpersonas.com

Connect with Jim through Twitter, @jimbobmur, LinkedIn and beBee

Visit Jim’s website at http://www.onandup.ca/ and https://onwordsandupwords.wordpress.com/

Download Jim Murray’s free e-book, Small Business Communications For The Real World

Bob Hoffman

It's Time To Sell: Fireside chat with Candice Galek, CEO of BikiniLuxe

It's Time To Sell: Fireside chat with Candice Galek, CEO of BikiniLuxe

It's Time To Sell: Fireside chat with Jeff Haden

It's Time To Sell: Fireside chat with Jeff Haden