It's Time To Sell: Fireside chat with Bruce Johnston
Stand Out on LinkedIn with Bruce Johnston
Today we have LinkedIn Coach Bruce Johnston.
Bruce teaches people and companies how to solve their problems and get more opportunities, connections and leads out of LinkedIn.
In this episode we talk about how to best use LinkedIn as a sales professional or a sales-minded entrepreneur.
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Connect with people that you’re in a position to help and are in a position to help you. @BruceJohnston_ http://bit.ly/2ksiAiT
Publish something that you think people are going to want to see. @BruceJohnston_ http://bit.ly/2ksiAiT
[02:07] How Bruce got started on LinkedIn
[06:31] Optimizing your LinkedIn profile
[08:15] Connecting with others on LinkedIn
[11:30] My own strategy of connecting with people
[12:50] The strategy of publishing content
[17:07] How to get traction if you’re new to LinkedIn publishing
[19:20] LinkedIn pods
[25:00] Sales Navigator
[28:51] LinkedIn as a database
[31:47] Creating authentic connections
[36:06] Connecting with Bruce
Contact Bruce through email: firstname.lastname@example.org